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Virtual Business Profiles
La Parisienne
Business Centre

Patricia Zraidi

 

Q.
When did you go into business for yourself?
A.
I officially "opened the doors" in October of 2003 when I launched my website. My first client came two months later and Voila! - I was in business.
Q.
Why did you decide to go into virtual assisting?
A.
My family moved to France in the summer of 1999. I became a stay-at-home Mom after working in the business world for over 20 years. After my sons were in school full time, I had to do something to fill up my time. By then, I knew that I did not want to go back into the corporate world as I really enjoyed being around for my boys during non-school time. I did a lot of research on what I could possibly do from home - not an easy task here in France. I finally "stumbled" onto the Virtual Assistant industry and thought, "Hey, I could do that!"
Q.
What is your background in your field of expertise?
A.
My field of expertise is in the financial world. I have a Bachelor's degree in Business Management. I started my working life as a bookkeeper in an Accountant's office way back when I was 18 years old. I then worked for many years in the International Finance department of a global engineering company.
Q.
Did you research the industry before launching your business?
A.
After realising that becoming a Virtual Assistant was something that would definitely fit into my life, I researched the industry for about 8 months before launching my website. I read everything possible on the web relating to this industry, I browsed through many VA sites to see what they were doing, and I joined several VA support groups on the web (mostly through Yahoo groups).
Q.
Are you a member of any trade organizations?
A.
As this time, no, I am not a member of any trade organizations.
Q.
What do you enjoy the most about being self-employed?
A.
The number one thing for me is the flexibility!! For example, my boys are on school holiday right now. The nature of my business allows me to be "free" to spend time with them right now. I can check my email first thing in the morning, put out any "fires" that might be there, enjoy the rest of the day with my boys, and then do work in the evening when my husband is home to take over with them. The flexibility of time when returning to work was absolutely key for me and being self-employed has fulfilled this for me.
Q.
What do you enjoy the least about being self-employed?
A.
Not so much being self-employed but more about working from home. I am not as organized at times as I would like to be. Not having a "normal" 9 to 5 job sometimes has it drawbacks for me in that I tend to "stray" towards other things (i.e. laundry, cooking, etc.) around the house when I should try to structure my work day around work and make time at other times for household duties.
Q.
Do you have employees? If so, do you have any positions open, including subcontracting opportunities? If so, how would someone inquire?
A.
At this time, the work that I have is enough to keep me busy without being too overwhelming. If, in time, more work does come in or inquiries come in that I am not equiped to handle, then I would be very open to subcontracting work to other VAs.
Q.
Do you have family members that help you out with your business?
A.
Since living here in France, my language skills have definitely improved but I still struggle at times. My husband, who is fluent in French, will help when I need him.
Q.
What is your specialty or niche, if any?
A.
My specialty is bookkeeping since that is the field I had worked in for years. My current clients all fall under a financial "umbrella" in one sense or another - full-charge bookkeeping, organizing business expenses, working with US and international bank statements, financial organization of student payments.
Q.
What are the long term goals you have for your business? (i.e., do you intend to expand, focus on a specific niche, branch out to more countries, partner with other VAs, etc.)
A.
Short-term goals are to acquire a couple of more "regular" clients. I would like to just keep the work steady and at a manageable level for myself. Other than that, I really just take it a step at a time.
Q.
Is your office in your home or do you rent space?
A.
My office is located in my home.
Q.
Do you find it hard to stay focused if working from home? Is your office completely separate from living spaces?
A.
My office is not completely separate but I have managed to stay focused the majority of the time while working at home. The majority of my work is done during my children's school hours. When I need to work in the evening, it is usually when the boys are tucked into bed and I can concentrate with minimal interuptions.
Q.
It is well known that though working from home can be very rewarding and flexible, it also has some serious stress-inducing capabilities, such as a tendency to work far more than your general business hours due to the close availability of your office and eagerness to please clients. Has this presented a problem for you? If so, how have you handled it?
A.
I think that the only problem that has been presented so far is that my current clients know that my computer is connected 24 hours a day and that I check my email many, many times throughout the day. I have always given immediate responses to questions and inquiries. I like to give this kind of service but have found it to be a bit stressful at times, always being eager to get things done. So I have been making changes recently in my routine - simply turning the computer completely off, knowing that the work can be done the next day, and enjoy the remainder of the evening/weekend with my family.
Q.
If you had to give 3 pieces of advice to someone wanting to start a virtual business, what would they be and why?
A.
1. Research - I found this to be a key thing for me before starting my business. You can never really do enough research for anything that you plan for in your life, especially in starting your own business. Do not start with "blinders" on - know all that you can beforehand. Having said that, I do also admit that I am still learning new things all the time. This leads me into #2.
2. Support - I have found that the support groups that I am a part of have been, and continue to be, a tremendous help in starting and continuing my business. Also key is the support you receive from your family - those that are most affected by your time now being devoted to your business. I am lucky to have a husband who is 100% behind me and helps me when he can.
3. Have Fun - really!!! Once you have started your business and doing some work, have fun with it. If, like me, it is finally something in life that really fits and feels right, enjoy it. I have always dreamed of being "my own boss" and setting my own hours. I can honestly say that I really enjoy working now - it does not feel like such a chore to me as it did in the past.

 

For further information, please feel free to contact Patricia:

Contact Information
Contact: Patricia Zraidi, Owner
Tel: 01.46.72.94.68
Fax: 01.46.72.94.68
Email: pat.zraidi@wanadoo.fr
Web:

http://laparisienne.netfirms.com

Mail: 24, rue Saint Just N° 69
  Ivry sur Seine, Paris
  France 94200

 

 


 

 
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